You’d think, given the various questions and controversies around Meta’s metaverse avatars, that it’d probably want to reduce the focus on them for the time being, just till things start...

There’s no denying that TikTok and short-form video is reshaping the social media landscape.  While many apps started off as photo-sharing platforms, the biggest players (like Meta and Instagram) are...

Most brands don’t have the resources to offer 24/7 online customer service and sales support on Facebook Messenger, let alone on their website. Fortunately, chatbots don’t need to sleep (or...

WordPress 6.1, arriving November 2022, is jam-packed with performance improvements, signaling that this may be the update that many have been waiting for. WordPress performance scores from the beginning of...

“Make it go viral.” An assignment so notorious it’s become a cliché. Social marketers know creating viral posts isn’t their most important goal. In fact, it might distract them from...

Just when you thought that the Elon Musk Twitter takeover deal was all done and dusted, yet another potential loophole has been uncovered still lurking in the mix. According to...

On Instagram, photo editing trends move pretty dang fast. Just cast your mind back to those days when your feed was flooded with heavily filtered, square-cropped photos. Though it was...

Are customers finding relevant, informative content when they search for your business or visit your website? How do you create a more seamless experience devoid of friction from the start...

“Have you seen this video?” Whether it’s used as an icebreaker with new friends or as a way to bond with besties, it’s a question we’ve all heard, or asked....

Sometimes, you see one of big social apps copying another, or trying out some new, engagement baiting feature, and your immediate response is just like… ugh. Apparently, based on a...