“Celebrate change.” One of our core values here at Sprout Social, and a phrase that defined my unique career path. Over the past six years, my journey at Sprout has...

Despite concerns over its radically high pricing, Twitter is pushing ahead with the rollout of its ‘Verification for Organizations’ offering, which enables brands to purchase a gold checkmark for their...

When was the last time you found a cafe, restaurant, or bar through social media? Your answer is probably all the time. That’s because social media for hospitality has seen...

Everyone is talking and tweeting about AI. You’ve probably heard it all at this point: AI can help you write better. AI can help you tweet faster. AI is coming...

Wondering what improvements can you make to boost organic search results and increase ROI? If you want to be successful in SEO, even after large Google algorithm updates, be sure...

LinkedIn has published a new report on the latest trends in recruiting, based on a series of interviews with a range of HR professionals, along with LinkedIn user data, which...

Ready to give your real estate Instagram account a makeover? You’re in the right place! While Facebook is still the most popular social media platform for realtors, Instagram shouldn’t be...

Pinterest users love to shop: 75% of weekly Pinners say they’re “always shopping” and 85% use the social platform to plan new projects. These users can shop your business on...

TikTok CEO Shou Chew will testify in a hearing before the U.S. House Committee on Energy and Commerce this Thursday, March 23, at 10:00 a.m. ET. As CEO, Chew is...

Your first instinct when implementing an organic social media strategy for a technology company would be to showcase your tech, right? But with organic social media (and the elusive algorithms...