Social News Hubb
Advertisement Banner
  • Home
  • Updates
  • Upgrades
  • Contact
No Result
View All Result
  • Home
  • Updates
  • Upgrades
  • Contact
No Result
View All Result
Wellnessnewshubb
No Result
View All Result
Home Upgrades

Twitter Adds ‘Hashfetti’ Effect to Branded Hashtag Campaigns

admin by admin
January 9, 2023
in Upgrades


Here’s a small, but potentially interesting new Twitter update that you could see (literally) floating around in the app.

As you can see in this example, Twitter has added a new element to its branded hashtag experience which will see the screen flooded with the respective graphic when users tap the branded tag.

Which isn’t a major update, but it could add a new level of interaction, which could make its ‘hashmoji’ campaigns more enticing.

The project was developed last year – as explained by Twitter’s Leah Culver:

“For Hack Week 2022, [we] assembled a team to build a fun feature for Twitter advertisers as an upsell to branded hashtags… and we won. Shipping this feature would only take a week of engineering work and so I was certain we would be able get it done… and yeah, that didn’t happen. We got a lot of “NO” for not very good reasons. When Elon Musk took over at Twitter, we saw our chance.”

Again, it’s not a major change, but with branded hashtags already helping to drive improved campaign response, it could be another element to enhance resonance, and make your promotions stand out in the app.

Either way, it’s another consideration for your tweet promotions, and building a more engaging brand experience in the app.





Source link

Previous Post

5 of the Best Pinterest Marketing Strategies For Your Brand in 2023

Next Post

Move JavaScript Below HTML Headers

Next Post

Move JavaScript Below HTML Headers

Recommended

14 Faceless YouTube Channel Ideas (Make Money Anonymously)

1 month ago

How to Protect Your Brand

2 weeks ago

© 2022 Social News Hubb All rights reserved.

Use of these names, logos, and brands does not imply endorsement unless specified. By using this site, you agree to the Privacy Policy and Terms & Conditions.

Navigate Site

  • Home
  • Updates
  • Upgrades
  • Contact

Newsletter Sign Up.

No Result
View All Result
  • Home
  • Updates
  • Upgrades
  • Contact

© 2022 Social News Hubb All rights reserved.